This is a film I created after driving all over Los Angeles for many days taking photographs, and researching iconic cinema locations. What appears in this film is the end result. A whirlwind tour around the various locations around the city of Los Angeles and photographs of how they appear today compared with how they appeared on the cinema scenes.
Click here to see more photos of the cinema locations.
This is a video I created to help publicize a criminally underrated masterpiece. Alfonso Cuarón’s amazing dystopian vision “Children of Men” was completely ignored by Universal and dumped quietly at the box office despite glowing praise from critics. I made this short to help generate more buzz behind this overlooked masterpiece.
Click here to read more of the press reaction from our grassroots viral campaign.
Sometimes it can be tricky for a company to figure out exactly how to enter Second Life. A few have tried and struggled with setting up a storefront that mimics their real life presence, only to find that users in Second Life had a completely different set of needs and expectations. For international electronic appliance company Electrolux, the challenge was even more unique. Electrolux is a company that sells items like washing machines and vacuum cleaners. Useful in real life, but not so in a virtual one.
So the minds at Millions of Us and the marketing firm Gronstedt Group teamed up with Electrolux to come up with a unique and creative solution to this challenge. Electrolux spent months researching and talking with Second Life users to identify their needs and problems. Instead of simply setting up shop and waiting for the community to come to them, they went to the community to understand what made it tick.
© 2012 blairerickson.com
